Listen "What does agency business development look like now? (featuring Lee McKnight Jr.)"
Episode Synopsis
While most agency leaders spend part of their week dealing with business development, that's what Lee McKnight Jr. and his team at RSW/US focus on all the time. Since he is out talking with and working for many PR and marketing agencies each week, he is in a great position to share how things look right now. The Covid-19 crisis has certainly shaken up the agency world, and Lee offers insights on how sales and marketing is changing -- and how agencies can make adjustments to help their own businesses.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.