Bullhorns and Bullseyes

Por: Curtis Hays and Tom Nixon
Co-hosted by Curtis Hays and Tom Nixon, Bullhorns and Bullseyes explores a broad range of marketing and advertising strategies. From the art of broadcasting compelling stories and thought leadership in order to grow an audience (Bullhorns) to the science of micro-targeting and retargeting highly specific individuals and buyer personas through advanced digital marketing (Bullseyes), we explore the present and future with a curious eye and honest analysis. Join the community today to help us on our mission to close the loop between marketing activity and client/customer acquisition.
77 episodios disponibles

Latest episodes of the podcast Bullhorns and Bullseyes

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S2.E15: Model Behavior 08/07/2025
S2.E14: Don’t Be a Hero 24/06/2025
S2.E13: Audience Over Customer, with Dani Dufresne 17/06/2025
S2.E12: Google Marketing Live 2025 Takeaways 03/06/2025
S2.E11: What Converts? with Michael Cooney 27/05/2025
Episode 50: Advertising is a Math Problem, with Carl Winans 20/05/2025
S2.E9: Newsletters + Advertising, with Moshe Zippel of Beehiiv 13/05/2025
S2.E8: Video Kills the Podcasting Stars, with Ryan Koral of Tell Studios 06/05/2025
S2.E7: Podcasting as Platform, with Matt Loria 29/04/2025
S2.E6: Leveraging and Building Podcast Audiences, with Jessica Pulis 16/04/2025
S2.E5: Influencer Marketing, with Claudia Pfau 08/04/2025
S2.E4: Hunting vs. Fishing, with Katherine LeBrun 11/03/2025
S2.E3: Learners and Hand Raisers, with Aimee Schuster 04/03/2025
S2.E2: Living in a Post-Search World 21/01/2025
S2.E1: Going Live to Thrive in '25! 23/12/2024
Episode 40: Season Finale 22/10/2024
Episode 39: Lessons Learned and Next Steps, with Mario D’Aquila 15/10/2024
Episode 38: Lead-Gen vs. Lead Capture vs. Demand-Gen 08/10/2024
Episode 37: Turning Customers Into Fans, with Scott Howland of the Detroit Lions 27/08/2024
Episode 36: The Power of Customer Segmentation, with Emily Bielak 13/08/2024
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