Episode Synopsis "Behind The Business with Loren Cobbs"
We are back with another Behind The Business Episode with special guest Loren Cobbs. She is the founder of SD Melanin and Principal of the Crate Agency. This Maverick took San Diego by storm with her cultural curation company that produces signature events from Day Parties to Galas. Listen in as we spoke about why she started SD Melanin, her journey in entrepreneurship, and how she persevered through it all. She let us know why Juneteenth is a very special event for the company as it relates to the celebration and liberation of African Americans in the US. You can learn more about how they are celebrating Juneteenth by visiting www.sdmelanin.com/juneteenth
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