Episode Synopsis "[ep 2] What is a marketing lead?"

The definition of a marketing lead is one of the most important terminology marketing and sales should agree on. To put it simply, in marketing, a lead is a contact with someone interested in your product or service. Of course, there is more worth to know about it…

Listen "[ep 2] What is a marketing lead?"

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• [ep 7] What is a CTA – and how to use it to turn visitors into customers
• [ep 6] SEO vs SEM – Definition, difference and how to use them
• [ep 5] What is a buyer persona and how to create one?
• [ep 4] What is lead nurturing?
• [ep 3] What is a Sales Funnel and how can you optimise it?
• [ep 2] What is a marketing lead?
• [ep 1] What’s the difference between Inbound and Outbound Marketing?
• [ep 0] Introduction – What is BiteSize Marketing?