Innovative & Untapped Uses for Your Radio Station Website

24/06/2024 11 min Temporada 1 Episodio 141

Listen "Innovative & Untapped Uses for Your Radio Station Website"

Episode Synopsis

When you have a robust radio station website, you may not realize it can be used for much more than informing and entertaining your listening audience. Adding additional functionality can transform your website into a powerful tool for streamlining operations, enhancing communication, and boosting efficiency across all departments.
For more detailed show notes, visit https://www.skyrocketradio.com/podcast/innovative-untapped-uses-for-your-radio-station-website.
Some of these options require a simple form to pull off. Some might require custom plugins. And some might require custom coding from a professional developer. So, they could go from cheap to expensive. Some of these may be impossible, depending on your hosting plan or website partner. We’re not advocating that you do all or any of these. We only want to let you know of the available possibilities. Let’s go through each department and give three examples.
Sales

Sales Order Forms
Client Portals
CRM Integration

Business/Administration

Document Management
Expense Reporting
HR Portal

Production

Production Requests
Asset Library
Scheduling Tools

Programming

Content Management
Internal Communication
Listener Feedback

News

Newsroom Management
Press Release Submission
Content Archiving

Engineering

Maintenance Logs
Inventory Management
Trouble Ticket System

Marketing/Promotions

Campaign Tracking
Event Management
Analytics Dashboards

General Station Use

Intranet
Training Resources
Polls and Surveys

Potential Downsides
I can’t mention these additional exciting uses for your station website without giving some downsides to consider.

Improper hosting can lead to unexpected downtime, disrupting your operations and affecting productivity.
Security: Sensitive information could be at risk without proper measures.
Relying too heavily on a single system means multiple aspects of your station’s operations could be impacted if it fails.

What special ways are you using your radio station website? Please let us know in the comments.
If we can help with your radio station website, reach out to us at https://www.skyrocketradio.com.