Listen "From Idea to Offering: How I Built a Service from My Skillset"
Episode Synopsis
In this episode, Naya breaks down how she transformed her product management experience into structured offerings like PMaaS and Side Hustle Stories. She shares how small acts of documentation became data, how structure created clarity, and why proof always comes before scale.Key Takeaways:You don’t start by building a business — you start by building proof.Your patterns reveal your first offer.Structure creates clarity and scale.Test in public — feedback builds confidence.Your experience is your data.Timestamps00:00 – 02:30 | The surprising start — how documentation turned into a product journey02:30 – 05:30 | Story: From podcast reflections to building proof05:30 – 06:00 | Point 1: Start by naming what’s working06:00 – 06:30 | Point 2: Build structure around your skill06:30 – 07:00 | Point 3: Show proof before you scale07:00 – 07:45 | Wrap-up & final reminder: Proof becomes your product07:45 – 08:30 | CTA: Newsletter, Side Hustle Stories, Dive Africa
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.