Listen "Everybody's Jumping on the Personal BrandWagon"
Episode Synopsis
Everyone is jumping on the 'Personal BrandWagon' today. But is it the RIGHT one? Find out why the RIGHT one leads to success. And how the WRONG one just leaves you spending more time and money headed in the wrong direction. There’s a BIG difference between building your personal brand and building your awareness and audience. Anyone can put out inspirational quotes, photos and funny videos and gain followers. But WHAT KIND of followers are YOU trying to attract? Obviously the kind that will actually DO BUSINESS with you. Tune in and learn why it’s critical to BUILD YOUR BRAND…before you can build [the right] followers.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.