Send me a text!What if your book isn’t the brand… you are? Allison Lane sat down with Valerie Morris, marketing strategist and author visibility expert, to break down how to earn trust, build credibility, and get noticed by readers and publishers. From cutting through noisy online advice to choosing visibility tactics that actually fit your life, Valerie shares proven strategies that will help you show up, get seen, and stay sane. If you’ve ever felt overwhelmed trying to market your book, this episode is your shortcut. Press play and take notes.What You’ll Learn:The visibility mistake most people make—and how to fix it.Why branding matters more than your book title.A simple strategy to create 6 months of promo content Resources Mentioned:Valerie Morris' website: https://www.tinterocreative.com/ Connect with Valerie on LinkedIn: https://www.linkedin.com/in/valerielmorris/ Book Reco: The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About by Mel Robbins: https://bookshop.org/a/55773/9781401971366 Timestamps:03:22 – Why visibility feels like a full-time job 12:15 – What most people get wrong about book promotion22:50 – How to turn 12 chapters into 24 weeks of content31:08 – The one list everyone should start building today39:40 – What real branding looks like in the age of AIIf you got value from this conversation, take a moment to rate and review The Author’s Edge. Your support helps more people discover smart, actionable strategies. And share this episode with a friend, it might be the nudge they need.Watch on YouTube: https://www.youtube.com/watch?v=Bo6qjdJPNcoReady to finally finish your book or proposal? The Super Secret Book Writing Club starts soon with book marketing genius Allison Lane and bestselling author + book whisperer Samantha Bennett. In just six months, you’ll get crystal clear on your book idea, create a market-ready manuscript or proposal, and build the audience and marketing plan to sell it. Spots are limited - learn more at LaneLit.com/writingclubRate, Review, & Follow The Author’s Edge “So incredibly helpful!” >>> If that sounds like you, I’d be so grateful if you’d rate and review the show! Your support helps more authors build their brands, reach their audiences, and launch their books successfully. Here’s how: Click here, scroll to the bottom, and tap to rate with five stars. Select “Write a Review” and tell me what you loved most about the episode! And don’t forget to follow the podcast if you haven’t already. I’m sharing bonus episodes packed with insider tips, and I’d hate for you to miss out. Hit that follow button now.LinkedIn @allisonlanelitFacebook @allisonlanelit 🔔 Subscribe for more tips and insights on writing and publishing!👍 Like, comment, and share this video if you found it helpful!

Ver todos los episodios