asiCast 12 – Hannu Verkasalo on cross-platform measurement

asiCast
22/10/2015 11 min
asiCast 12 – Hannu Verkasalo on cross-platform measurement

Listen "asiCast 12 – Hannu Verkasalo on cross-platform measurement"

Descargar episodio Ver en sitio original

Episode Synopsis

Last year at the asi European Television Conference in Madrid Hannu Verkasalo, CEO of Verto Analytics, provided delegates with an account of the launch of the company’s syndicated measurement services in the US. Since then quite a lot has been happening with the company in developing its cross-media measurement offer…

More episodes of the podcast asiCast

asiCast Special Edition: Measurement in 2030, Panel #3 – the future of currencies 11/11/2025
asiCast 193: Unexpected friends? – YouTube, TikTok and broadcasters 31/10/2025
asiCast 192: Measuring YouTube – towards a media measurement loop? 13/10/2025
asiCast 191: MRC – perception and reality 31/07/2025
asiCast Special Edition: Measurement in 2030, Panel #2 – skills and structure 25/06/2025
asiCast 190: Is the era of US creative dominance about to end? 12/06/2025
asiCast Special Edition: Measurement in 2030, Panel #1 28/05/2025
asiCast 189: Should broadcasters embrace YouTube? 01/05/2025
asiCast 188: Seeking consensus – the road to cross-media measurement 15/04/2025
asiCast 187: Introducing the Barb Data Hub 01/04/2025
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA