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Listen "asiCast 109: How are we coping? – GfK’s Rolf Müller"
Episode Synopsis
Rolf Müller, GfK’s Global Business Development Director for Media Measurement, speaks to us about the challenges GfK has been facing across the markets it services for both television and radio audience measurement. This series of interviews has focussed on the research companies’ perspective where, in addition to Rolf’s views, we…
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