Company: Hooked On CodeOwners: Torie CapistranYear Started: 2014Employees: 1-10 (Emerging)What do tropical beaches, irrational confidence, and refund guarantees have in common? In this episode, Torie Capistran, founder of Hooked On Code, shares how she went from building websites on the beach to creating an agency model so client-friendly, no one has ever claimed her money-back guarantee. You’ll hear hard-earned lessons, how to build processes that truly serve clients, and what happens when you fire your biggest client.Key TakeawaysThe real risk of bringing in stakeholders too late (and how to avoid it)Why most website projects “suck”  and the structure Torie uses to prevent thatHow a “design + development” hybrid process improves client satisfactionThe mindset shift that helped her quit corporate and grow confidentlyOne bad client experience that reshaped her entire client qualification approachWant a more clarity and control for your agency in 2026? I have three coaching spots available. Let’s see if one is right for you. Visit AnAgencyStory.com and click “Let’s Talk.”

Ver todos los episodios