Company: Growth Marketing WerksGuest: Suzanne CoriellYear Started: 2011Employees: 1-10What happens when you build an agency around energy, intentionality, and a deep sense of why? Suzanne Coriell, Founder of Growth Marketing Werks, shares her journey from Chicago’s ad scene to Colorado’s mountaintops where a single ski lift conversation sparked the creation of a mission-driven media agency. This episode is packed with fresh perspective on building a sustainable agency fueled by purpose, real relationships, and personal freedom.Key TakeawaysHow defining your “why” can sharpen focus, reduce distractions, and guide major business decisionsWhy financial freedom early on gave Suzanne the confidence to build an agency her wayHow consistent relationship-building (like handwritten notes and thoughtful gifting) drives long-term loyaltyThe role of energy and “flow” in building a thriving, values-aligned team cultureA simple weekly ritual to stay in tune with team morale and avoid being blindsided by turnover

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