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Listen "Like: The button that changed the world"
Episode Synopsis
Martin Reeves of the BCG Henderson Institute returns to Amtower Off Center to discuss his latest book. "Like: The Button That Changed the World". Topics include: The evolution of the Like buttonWhat the creation and adoption of the button reveals about technical innovationWhy the button is addictiveThe rise of the "Like" economyHow Like transformed advertising and marketingLike-facilitated influencer marketingSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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