In this conversation, Rebecca Cracknell explores the complex relationship between gratitude and ambition for women entrepreneurs. She addresses the societal pressures that often lead women to downplay their ambitions due to guilt and shame. Cracknell emphasises the importance of redefining ambition to align with personal values and desires, advocating for a sustainable approach that allows for growth and fulfilment without the burden of societal expectations. Ultimately, she encourages women to embrace both their gratitude for what they have and their desire for more, fostering a balanced and empowered mindset. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

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