#232 - How to Use Invisible Marketing to Connect with Customers through Licensing

10/06/2020 30 min
#232 - How to Use Invisible Marketing to Connect with Customers through Licensing

Listen "#232 - How to Use Invisible Marketing to Connect with Customers through Licensing"

Episode Synopsis

Conversation with Jeff Lotman, the CEO and Founder of Global Icons, a brand-licensing agency, and he's also the author of "Invisible Marketing, A Hidden Tool for Connecting with Consumers through Licensing."