#383 - Are You Making a Value Sale?

15/07/2024 26 min
#383 - Are You Making a Value Sale?

Listen "#383 - Are You Making a Value Sale?"

Episode Synopsis

Conversation with Ian Campbell, the CEO of Nucleus Research, a recognized expert on ROI and TCO analysis of technology, and the author of The Value Sale: How to Prove ROI and Win More Deals.   Episode on Website