Y&S Indonesia’s Muthia Kamilia unpacks the rapid growth of Indonesia’s beauty industry, which witnessed a staggering 48% market expansion from 2023 to 2024. Driven by a youthful population, rising preference for natural and halal products, and strong local production, the sector is thriving. Opportunities lie in hybrid beauty innovations and digital expansion, though businesses must also navigate challenges such as supply chain risks and heightened competition in the country to make a mark.Watch Y&S in Minutes as Muthia sheds light on the booming beauty industry of Indonesia.#yamadaconsultingandspire #yamadaspire #beautyindustry #beautybrands #localbrands #halalbeautyproducts #naturalbeautyproducts #youth #indonesia

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