Dynamic Content Flavors Pre and Post Rolls This enables you to add dynamic content (ads, or other promotions) at the beginning and end of your show/ Mid Rolls This enables you to content  (ads, or other promotions) anywhere in your show (you select where, and the content is inserted) The dynamic part is you can change the content later and it will update all the episodes that have "Spots."  Dynamic Ad Companies When I did the research for my book I used a dynamic ad insertion company that put generic ads into my show. It paid .0017 per episode. If you have 2000 downloads that calculates to $3.40 (so these only work for people with HUGE audiences.  Things to Think About You need to get consistent with your recording volume as you want the dynamic content to be the same volume as the rest of the episode.  You need to think about how you are going to lead into the content and come out of it. You can leave a very small space as when you pick the spot you can go down to millisecond precision.  Don't treat it like a new toy and over saturate your episodes with ads. Nobody tunes into a show (Except maybe the super bowl) for the advertisements.  Do mix up the ads so you don't force your audience to hear the same advertisement over and over. Companies That Offer Dynamic Content Buzzsprout (pre and post roll) Captivate (pre, post, and midrolls) Libsyn (ore, post, mid, and geographic targeting enterprise solution) Blubrry (enterprise solution) Red Circle (pre, post, mid) Need Help Growing Your Podcast? Join the School of PodcastingMentioned in this episode:Unlock Exclusive Insights: Subscribe to 'Podcasting Observations' Newsletter!Get insights into the world of podcasting like never before with "Podcasting Observations," your go-to source for trends, tips, and transformative insights tailored just for podcasters. Each issue of our newsletter offers a glimpse into what's shaping the podcast landscape, with actionable advice to boost your podcasting journey.

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