In this powerful episode, I sit down with Sun Yi, founder of Night Owls and Night Owl Nation to break down what it really takes to build a profitable personal brand, master storytelling, and charge premium prices as a creative or agency owner.Sun Yi, who has worked with Netflix co-founder Marc Randolph, Mel Robbins, Jay Shetty, and other industry giants, reveals why storytelling is the one skill AI will never replace, how to price your services like a pro, and why influence, not data, is the new oil of the digital age.We go deep into:00:00 – Why storytelling still beats AI02:00 – The future of personal branding05:00 – How teaching led Sun Yi to discover his true purpose09:00 – How to price your services without burning out14:00 – Going from $1,700 websites to $200K projects19:00 – The psychology of premium clients and value perception22:00 – The secret sales mindset that top closers use26:00 – How to turn rejection and “no” into your biggest advantageWhether you’re a freelancer, coach, designer, or entrepreneur, this episode will challenge how you think about pricing, storytelling, and your path to authority.Work with Sun Yi:https://sunyi.co/training https://sunyi.co/mentorship Night Owl Nation:https://nightowlnation.com/We're a global community of entrepreneurs and creators dedicated to practicing and mastering the art of storytelling together.Sun Yi's Email:The Most Valuable Emails In Your Inbox Every WeekGuaranteed to make you say: I never thought of it that way!These marketing tips ain't the same ol' cliché shit you see on the Internet. Enter your name and email to get'em: https://sunyi.co/subscribe/---Sun Yihttps://sunyi.coSpeaker Sizzle Reel: https://www.youtube.com/watch?v=G6v7bhxaT1ASpeaker Reel: https://www.youtube.com/watch?v=mpE36WsHxGQNight Owls: https://nightowlinteractive.comNight Owl Nation: https://nightowlnation.comDomestika: https://www.domestika.org/enSocial Media:https://instagram.com/sun.yi https://threads.net/@sun.yihttps://www.tiktok.com/@_sun.yilinkedin.com/in/sunyi-nightowlshttps://www.youtube.com/c/sunYiCohttps://x.com/_sun_yihttps://www.facebook.com/sun.yi.nightowlshttps://sunyi.co/aaf-podcast/https://www.linkedin.com/in/sunyi-nightowls/ https://open.spotify.com/show/5cgz2J6yGP9OAzMYutaL3uhttps://podcasts.apple.com/gb/podcast/authentic-as-f-ck-with-sun-yi/id1527964267🎧 Subscribe for more interviews with world-class entrepreneurs and creators redefining business, creativity, and influence.Keywords (for SEO tags section)Sun Yi night owl nation, Sun Yi interview, yesung's podcast, storytelling in business, personal branding 2025, how to price your services, how to get clients online, build a personal brand, content strategy for freelancers, agency pricing model, story vs ai, influence economy, Mel Robbins branding, Marc Randolph CEO of Netflix, Jay Shetty storytelling, high ticket sales, sales mindset for entrepreneurs

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