82. Maybe you shouldn't start that podcast… until you've thought about this. Insider advice ft. Dan Aceda & Kevin Y. Brown - Yesticle

09/12/2025 59 min

Listen "82. Maybe you shouldn't start that podcast… until you've thought about this. Insider advice ft. Dan Aceda & Kevin Y. Brown - Yesticle"

Episode Synopsis

Thinking about starting a podcast? Or maybe you've been overthinking it for three years? This Yesticle is the sign you didn't know you were waiting for.In this delightfully meta episode, Akumu and Claire sit down with two titans of podcasting, i.e., the Podfathers: Dan Aceda, founder of SemaBox and creative powerhouse, and Kevin Y. Brown, Head of Strategy at Afripods and producer of over 1,000 podcast episodes.Together, they unpack the questions people always ask: Why start a podcast? | What makes a podcast good (not just popular)? | How do you even begin? | Is video really taking over the industry? | Where is podcasting headed in Kenya and across Africa?So whether you're an aspiring podcaster or simply curious about the audio-verse, this conversation is equal parts humour, wisdom, and insanely practical insights.Key takeaways:1. Why people fall in love with podcastsAuthenticity, trust, intimacy, community... everything mainstream media struggles with.2. How to know if podcasting is for youYour purpose, your voice, and your willingness to show up consistently.3. The #1 beginner mistakeNot knowing your why. Listen to Dan and Kevin's take on the how-to of why.4. The myth of "success = big numbers"Engagement, longevity, and connection consistently outperform vanity metrics.5. Video vs. audio?Welcome to reality: video is huge. Can audio-first creators handle it?6. African creators are just getting startedLocal stories, diverse perspectives, and closely-knit communities are driving change.________Timestamps for Specific Segments:(0:00) Intro(2:05) Meet the guests: Dan & Kevin(7:13) Why podcasting is special(10:22) Podcasting vs traditional media(21:17) Tips for new podcasters(25:00) What truly measures podcast success(35:38) Audio-first vs video-first(41:28) Types of podcasts + Africa's unique landscape(47:06) Podcasts Dan + Kevin love(54:06) What they've recently said YES to(58:19) Outro_______After listening, you'll either say:"YES, I'm starting a podcast tomorrow,"or"Ah. Maybe podcasting isn't my ministry... and that's fine."Both outcomes? Iconic.And if you know someone who's been saying "I want to start a podcast" since 2019 and still hasn't recorded a single trailer… send this to them.This might finally be the nudge (or slap) they need to say "YES."________Important links:Learn more about Dan Aceda:https://top40.businessdailyafrica.com/candidates/dan-aceda/https://youtu.be/_isin6agLYc?si=K77s2q2bpoTCNhV6https://open.spotify.com/artist/5ebuGfmupgyNhfYvfj3txkFollow Dan Aceda:https://www.instagram.com/danaceda/Learn more about SemaBox:https://semabox.africa/Learn more about Kevin Y. Brown:https://kevinybrown.com/Follow Kevin Y. Brown:https://www.instagram.com/kevinybrown/Learn more about Afripods:https://www.afripods.africaList of podcasts mentioned in this episode:The RetrievalsAfriWetuSolar Maverick PodcastLegally CluelessFor Mannerless WomenSo this is loveJoy Ride3 truths, no liesDOACThe AI daily briefChooseFiEarn Your LeisureTropical MBA________If you enjoy the podcast, we love you! And we'd like to ask you to rate us on Spotify - it will only take a couple of seconds, we promise! If you listen to us on Apple Podcasts, please take a moment to leave a brief review. We promise it will take less than a minute unless, of course, you have more to say. In any case, we appreciate you!Thanks in advance!_____________________For video logs, visit https://www.youtube.com/@yesgirlspodcast For blogs, visit https://yesgirlspodcast.com/ Feel free to follow us across these platforms:INSTAGRAM TWITTERLINKEDINTIKTOK

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