Go For No: Rewriting the Rules of Rejection with Andrea WaltzAndrea Waltz discusses the 25th anniversary sequel to her bestselling book Go For No and explores how embracing rejection leads to success. She shares insights about the new book’s storyline featuring a 20-year-old protagonist, discusses the evolution of the Go For No philosophy, and offers practical advice about overcoming fear of rejection. The conversation covers publishing insights, storytelling techniques, and how the principles apply beyond sales to areas like education, leadership, and personal growth.Guests• Andrea Waltz - Co-author of the bestselling book ‘Go For No’ and its sequel. Along with her husband Richard Fenton, she’s known for transforming how people think about rejection and failure in business and life.Topics discussed• The philosophy behind ‘Go For No’• Writing and publishing Go For No: The Sequel• Overcoming fear of rejection• Storytelling in business books• Self-publishing insights• Building resilience in young professionals• Reframing failure and success• The power of asking and persistenceKey Takeaways• Success often requires embracing and actively seeking rejection• Only the customer should end the sale, not the salesperson• Stop giving yourself a ‘no’ before others have the chance• Perfectionism often prevents people from taking action• Focus on the process rather than just the outcome• Creating ‘no awareness’ helps achieve bigger goalsNotable Quotes• “Stop talking yourself out of opportunities. Stop saying no to yourself.” — Andrea Waltz• “It’s one thing to get that no… But you don’t want your head hitting the pillow thinking, I wonder what would have happened if I had just gone up and asked.” — Andrea Waltz• “The secret is when you see other people getting ahead… somewhere along the way, they made a choice to just play differently.” — Andrea WaltzLinks• Go for No! The Sequel (book)• Andrea Waltz• Richard Fenton• No Quotient Quiz• Sell Well Conference in Houston• Panola CollegeKeywordsrejection, sales, resilience, mindset, persistence, storytelling, publishing, failure, success, courageInvite your friends and colleagues to Writing & Influence Newsletter. It's a bi-monthly series that includes valuable tips for elevating your brand with content, and free resources that will help you make more sales and increase revenues.And Connect with Elaine on LinkedIn!

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