Click Here to ask your book writing and publishing questions!Until somewhat recently, streamlined pre-orders were only possible for traditionally published authors. Now, indie authors can also benefit from pre-orders as well, helping them with:Building Excitement and Engagement: Pre-orders allow authors to generate buzz and excitement around their upcoming book, encouraging readers to take action before the release date.Community Building: Offering pre-orders helps authors build and nurture a community by gathering email addresses and establishing a direct connection with readers, which can lead to quicker reviews and word-of-mouth promotion.Data Collection: Through pre-orders, authors can collect valuable reader data (like email addresses) that is otherwise inaccessible when books are sold through platforms like Amazon. This data allows authors to maintain a relationship with their readers post-purchase and make future marketing efforts more effective.This episode of Write the Damn Book Already discusses not only the benefits and considerations of offering books for pre-order but also the potential hiccups (and how to avoid them!) such as unexpected costs due to Amazon's handling of pre-orders through IngramSpark.RESOURCES MENTIONEDPublish the Damn Book Already self-publishing course - 25% off with code AUTHOR25Jane Friedman's Hot Sheet bestseller listREADY TO FINALLY BE IN THAT "CAN'T STOP WRITING" FLOW?Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 👉 PublishAProfitableBook.com/chapterone WANT TO SELL MORE BOOKS (WITHOUT THE SELF-PROMO CRINGE)?The Author Visibility Bundle gives you 200+ done-for-you email templates, social media graphics, and other book promo tools designed to help authors build buzz and drive sales, without feeling pushy. 👉  PublishAProfitableBook.com/bookvisibility CURIOUS ABOUT AMAZON ADS AS AN INDIE AUTHOR?Snag the small but mighty tweaks that help your book actually sell before you ever spend a dime on Amazon ads.👉  PublishAProfitableBook.com/trialSupport the show****** Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry. Available wherever podcasts are available: Apple PodcastsSpotify YouTube Let's Connect! InstagramWebsite Email the show: elizabeth [at] elizabethlyons [dot] comThe podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

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