Over the last few years, IR teams are increasingly becoming more proactive with buy-side engagement due to regulatory requirements and an evolution in standard practices in corporate access. During this evolution, it's become clear that there is some mystery surrounding buy-side corporate access and how IRO’s can begin to leverage these teams to benefit their outreach and relationships. In this episode of Winning IR, Mark Fasken and Elizabeth Librizzi, Chief Administrative Officer for Equities at AllianceBernstein, sit down to discuss how buy-side corporate access can help corporates build long-term sustainable relationships. Listen to the full episode to learn more about:Buy-side corporate access, and how it differs from sell-side corporate accessHow IR teams should engage with buy-side corporate access teamsThe benefits of working directly with buy-side corporate accessWhat you need to know about buy-side conferencesThe biggest surprise for Elizabeth going from sell-side to buy-side corporate accessThe biggest misconception about buy-side corporate accessWinning IR is brought to you by Irwin. For more winning ideas, subscribe to Winning IR wherever you get your podcasts.For more information, visit getirwin.com/winning-ir

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