If you're a service-based business owner looking to double your website conversions, book a call with my team NOW: https://eastbound.digital/book-now/🔗 Grab our FREE training here: https://websitesthatconvert.io/vsl-demo-watch Facebook Ads vs. Google Ads—which is the best choice for your service-based business? In this episode of Websites That Convert, host Shannon breaks down the key differences between these two marketing giants. Google Ads targets people actively searching for your services, making it ideal for high-intent customers. Meanwhile, Facebook Ads cast a wider net, generating awareness but often reaching colder audiences. Shannon also reveals a powerful strategy—combining Google Ads with Facebook remarketing to maximize conversions. Tune in to learn how to make paid marketing work for your business, and book a free strategy session using the link below!Timestamps00:00:00 - Introduction00:00:45 - Choosing the Right Marketing Platform00:01:40 - Understanding Google Ads00:02:43 - Understanding Facebook Ads00:03:56 - Targeting and Intent in Advertising00:05:11 - Deciding Factors for Your Business00:06:56 - Combining Google Ads and Facebook Ads00:08:42 - Remarketing Strategies on FacebookStay Connected: Eastbound Digital Instagram: https://www.instagram.com/eastbounddigital_/ Shannon's Instagram: https://www.instagram.com/shannonbain1/ LinkedIn: https://www.linkedin.com/in/shannon-bain-2a18b2105/ Facebook: https://www.facebook.com/eastbounddigitalagency

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