STOP Offering (Just) Website Design

18/07/2024 9 min Episodio 96
STOP Offering (Just) Website Design

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Episode Synopsis


In this video, discover why shifting from merely offering website design to providing comprehensive business solutions can transform your web design business. Learn how focusing on solving clients' problems, embracing subscription-based marketing services, and creating compelling sales pitches can lead to increased client satisfaction and business growth. We discuss practical strategies, such as defining your service menu or using intentionally vague retainers, and the importance of separating marketing services from web design agreements. Tune in to find out how to grow your impact and income by evolving beyond traditional web design.00:00 Introduction: Beyond Just Website Design00:13 The Shift to Problem-Solving Solutions02:14 Subscription-Based Marketing Services02:26 Choosing the Right Services for Your Clients03:23 Building a Team and Outsourcing04:16 Getting Started: Frameworks and Retainers04:22 Defining Your Service Menu05:59 Intentionally Vague Retainers07:16 Sales Pitches for Different Approaches08:08 Pricing and Invoicing Tips09:46 Conclusion: Growing Your Business and Impact