Nationwide Marketing Group - Managing Warranty Risk and Perception

14/01/2021 30 min
Nationwide Marketing Group - Managing Warranty Risk and Perception

Listen "Nationwide Marketing Group - Managing Warranty Risk and Perception"

Episode Synopsis

Implementing and growing warranty programs to help mom & pop retailers thrive is the name of the game for Chad Burris, the Director of Product Protection at Nationwide Marketing Group. Tune in to learn how he balances risk, creativity, and remarketing campaigns as a way to change the perception of warranty's role in business.