Is the tasting room dead? This has been a topic on everyone's mind through 2025. The 2025 year has been a year of great discussion and concern amongst wine industry members. While sales dropped in 2024, it is likely that the 2025 year may be similar or worse in terms of decreasing sales. However, there are beacons of light shining through that may highlight areas of opportunity for wine brands to pivot. Virginia and I spend this episode talking about those pivot opportunities, the current statistics regarding the wine economy, the advantages of direct-to-consumer operations and various ideas we have on how wineries can better engage with consumers of all generations. Enjoy. You can find a list of our ideas, links, and information on our Show Notes at www.dgwinemaking.com under the Podcast archive.

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