Most companies don’t actually know which marketing efforts drive revenue. They see leads coming in, they see profit—but what happens in between is a mystery.In this episode of UpYourStack, Michael Stratta and Christopher Larkin of Galileo join host Noah Berk to discuss how their platform helps businesses finally get clear, accurate attribution.We cover:✅ Why so many businesses are successful in spite of themselves✅ How Galileo helps companies see every touchpoint and make data-driven decisions✅ The real problem with free analytics tools like Google Analytics✅ Why standard attribution models fail to capture the full picture✅ The future of marketing intelligence and AI-powered attribution🎧 Listen now🔗 Learn more about Galileo: https://arcalea.com/

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