Profit Killers and Pitfalls to Avoid in your eCommerce Strategy, with Andrea Leigh, Founder & CEO, Allume Group

Unpacking the Digital Shelf
01/05/2023 54 min Episodio 201
Profit Killers and Pitfalls to Avoid in your eCommerce Strategy, with Andrea Leigh, Founder & CEO, Allume Group

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Episode Synopsis

We’ve been calling it Profitability Month on the podcast, but, here we are, spilling into May because there’s just so darn much important to say! This episode is an audio version of a recent DSI webinar featuring of course Lauren Livak, director of the DSI, and the brilliant Andrea Leigh, Founder & CEO, Allume Group. They discuss how to embed the best practices for achieving profitability into your strategy and some of the pitfalls to avoid with specific retailers that can be profit killers.

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