PDSA – Plan, Do, Study, Act – the iterative four-stage thinking model for delivering change.Contrary to common sense, this robust framework actually begins with ‘Study’, PMI Senior Consultant Damion Albinson reminds us.  Study the situation and involve the people who operate the process to generate hypotheses with the potential for improvement.  However, the sometimes uncomfortable truth is that disproving what we thought sounded perfectly plausible is when the real learning happens…Join Damion as he reveals the subtleties of the PDSA model, and how you may already have the disconfirming evidence you need. Hungry for more on PDSA?  Check out these related resources: PDSA your Work, your Project, your Programme: On-Demand WebinarAgile Improvement: Myth or Magic?  On-Demand WebinarBlinded by Blame, Restricted from Wisdom: using PDSA to move beyond a blame cultureTools and Models Useful for ChangePERFORMANCE IMPROVEMENT IN AN AI-DRIVEN WORLD.The Goals to Results Conference is back! 17th March 2026. Get your ticket here. More from PMI: Dive into our Knowledge Hub for more tools, videos, and infographics Join us for a PMI LIVE Webinar Follow us on LinkedIn Take your improvement career to the next level with PMI's Lean Six Sigma Certifications - now available in two new and accessible formats, built around you. Explore On Demand >> Explore Distance Learning >>

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