Discover how Allison Luvera transformed the boxed wine industry with Juliet Wine, creating an eco-conscious, luxury brand that's changing perceptions and empowering women entrepreneurs in the wine space.In this episode, we’ve conversed about:How Juliet Wine is transforming the perception of boxed wine through premium quality and stunning designThe journey from corporate roles to co-founding a revolutionary wine brandWhy sustainability and eco-conscious packaging drove their product innovationHow authentic customer relationships prove more effective than traditional influencer marketingThe experience of being a female founder in the male-dominated wine industryPractical insights on transitioning from direct-to-consumer to wholesale distributionUnexpected market research discoveries and customer feedback that shaped the brandCreative wine pairings and the story behind going viral with spicy wine trendsYou can find out more about Allison (she/her): Juliet WineLet’s Keep the Momentum Going→ Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.→ bethanyworks.com | Bethany Works® Design Agency→ Designer ready to scale? Check out The CreativeCEO Mentorship→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz________Secure Bethany as a speaker for your next event or experience: bethanymccamish.comLet’s Keep the Conversation Going On Social:@bethanyworksdesign on Instagram & Facebook@unbreakablebrandspod on Instagram & Facebook @bethanymccamish on TikTok and LinkedInConnect with Bethany: Agency Website: https://bethanyworks.com/ IG: @unbreakablebrandspod IG: @bethanyworksdesign

Ver todos los episodios