I am so thrilled to welcome Samantha Hawrylack to the show today and we will be talking about the importance of SEO in brand building and how it’s a top contender for how you stand out and build visibility which leads to authority (plus how this is not your web designers responsibility- but they should be educated on implementing it).Samantha Hawrylack is the co-founder and CEO of SJ Digital Solutions, a digital marketing agency, and How To FIRE, a financial education website. Her story began in corporate finance before transitioning to freelancer in 2019 followed by agency owner in 2021. She is an expert in SEO strategy and content marketing and has helped hundreds of business owners around the globe increase their traffic, leads, conversions, and revenue passively.Tune in to hear:Samantha's background and journey to running a major SEO agencyWhat SEO is and isn’tThe importance of investing in SEO services for your brandSamantha's strategy for ranking on GoogleHow to use SEO on podcasts and social mediaSamantha's thoughts on AISEO is the long haul for solid lead generationThings to look for when finding an SEO expertConnect with Samantha:Website: https://sjdigitalsolutions.com/Instagram: https://www.instagram.com/sjdigitalsolutions/LinkedIn: https://www.linkedin.com/in/samantha-hawrylack/Free SEO Checklist: https://sjdigitalsolutions.com/free-seo-checklist/ Connect with Bethany: Agency Website: https://bethanyworks.com/ IG: @unbreakablebrandspod IG: @bethanyworksdesign

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