The one about Goodbye Twitter, Hello X, Pret A Manger price increases and the film Oppenheimer - TG103  00:00:00 Introduction  Here are your hosts, Roger and Pascal.    00:02:32 In the News  A selection of announcements and news releases from the world of marketing and technology that caught our attention.  00:16:27 Content Spotlights  ROGER: Pret A Manger credits subscription service for its return to profit by Naimh Carroll in Marketing Week: https://www.marketingweek.com/pret-a-manger-credits-subscription-service-for-its-return-to-profit/ also https://www.marketingweek.com/pret-marketing-campaign-2022/ PASCAL: A LinkedIn post with a video message from Rand Fishkin about the impact of AI-powered search on search engine optimisation: https://www.linkedin.com/posts/randfishkin_if-i-had-to-guess-what-marketers-will-be-activity-7086801513712345088-CbDA   00:28:50 This Week in History  Our selection of historical events and anniversaries from the world of science, technology and popular culture.  00:35:47 Marketing Tech and Apps    ROGER: It’s all about K Apps KineMaster: https://kinemaster.com/ WEBTOON: https://www.webtoons.com/en/ Weverse: https://weverse.io/  PASCAL: It’s all about reconnecting with long form content The Customer Avatar templates from Hubspot can give you a great headstart https://offers.hubspot.com/customer-profile-templates Do a Google Search and collate the options from the ‘People Also Ask’ and ‘Related Searches’ panels – Use the information to structure your next articles   00:46:26 Film Marketing   OPPENHEIMER (2023) Director: Christopher Nolan Writer: Christopher Nolan Starring: Cillian Murphy stars as Oppenheimer, with Emily Blunt as Oppenheimer's wife Katherine "Kitty" Oppenheimer, Matt Damon as General Leslie Groves, director of the Manhattan Project, and Robert Downey Jr. as Lewis Strauss, a senior member of the United States Atomic Energy Commission. The ensemble supporting cast includes Florence Pugh, Josh Hartnett, Casey Affleck, Rami Malek and Kenneth Branagh. Music: Ludwig Göransson composed the score for the film, after doing so for Nolan's previous film, Tenet.We look at the posters, trailers and the website in advance of the release of Oppenheimer. The studio has also released many featurettes almost like advance Blu-Ray extras to discourage people from waiting for the physical and digital media releases.  About Two Geeks and A Marketing...

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