Turning Challenges into Growth: Expanding Stoic into Lexington In this episode of The Business of Mental Health, I share how a challenge with our virtual therapy model led to an unexpected opportunity to expand Stoic Health and Wellness into Lexington, KY. What started as a struggle to make virtual sessions work for kids turned into a contract with Fayette County Public Schools—Kentucky's second-largest school district—allowing us to bring in-person behavioral health services to more students. I'll take you through the real-time problem-solving, the pivot that made this expansion possible, and how setbacks in business can often lead to new growth opportunities. If you're building a mental health practice (or any service-based business), this episode is packed with insights on adaptability, market expansion, and leveraging challenges to fuel growth. Tune in to hear the full story! 🎧 Visit stoicbrands.com to learn more about us.

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