In this episode of Tim Talks: Behavioral Health, Timothy A. Zercher sits down with Frankie Wilson, a behavioral strategist with a diverse career spanning entertainment, ministry, radio, and behavioral health. Frankie shares how behavior shapes brand, insights from psychology every founder should know, and strategies for growing clients effectively while maintaining high-quality service.We dive into the power of word-of-mouth marketing, the integration of AI in client engagement, and how understanding human behavior can transform leadership and decision-making. Whether you’re a founder, clinician, or marketing professional in behavioral health, Frankie’s insights are practical, actionable, and eye-opening.

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