Student-Athletes in Cars Getting Washed: Zips’ Innovative Collegiate Sports Approach

10/01/2024 22 min
Student-Athletes in Cars Getting Washed: Zips’ Innovative Collegiate Sports Approach

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Episode Synopsis

Mark Youngworth, Chief Operating Officer of Zips Car Wash, discusses the company’s unique sponsorship category, why college sports is a good fit for the brands’ objectives and how its NIL content series of student-athlete interviews took shape and is seeing results.

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