How BMO Shows Up and Earns Results Across Its Sponsorship Portfolio

TicketManager All Access Interview Series
06/11/2024 22 min
How BMO Shows Up and Earns Results Across Its Sponsorship Portfolio

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Episode Synopsis

Shelley Johnsen, Managing Director of Sponsorships for BMO, discusses the latest developments in how the banking and financial services company activates its diverse roster of partnerships across North America and shares some of the eye-popping results of those efforts.

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