In this eye-opening episode of TWISM, we’re conducting a marketing autopsy on a recent AI “experience” that flopped spectacularly, leaving ticket holders feeling shortchanged. What went wrong, and how can marketers avoid falling into the hype trap? Join us as we dissect the missteps that led to this $46 ticket debacle and uncover critical lessons about authenticity and consumer trust.

We’ll explore the dangers of overpromising and underdelivering, the importance of aligning your marketing with genuine value, and how to create experiences that truly resonate with your audience. With actionable insights and real-world examples, this episode is a must-listen for marketers, creators, and brands eager to refine their strategies and avoid costly pitfalls.

Don’t let hype dictate your marketing funnel—tune in now and learn how to build campaigns that deliver real results!

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