Episode 8: Taking Journey Maps to the Next Level

This Is CX
17/03/2017 25 min Episodio 10
Episode 8: Taking Journey Maps to the Next Level

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Episode Synopsis

In our eighth episode, we conclude our two-part series focusing on customer journey mapping by talking about the different uses of journey mapping, including making strategic business decisions and executing organizational CX governance. We also talk about how we use journey mapping to identify key metrics used to measure CX, and the future of journey mapping.

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