Listen "Paul Lewis - Set Better Prices"
Episode Synopsis
Paul Lewis discusses Top-Down and Bottom-Up Pricing. The best way to benchmark in Digital Media. Pricing New Product Introductions.
More episodes of the podcast The Yield Doctor with James Deaker
Yield Book - 4 Lessons
23/10/2025
Jan Pasternak
15/10/2025
Book Review: Yield by Ari Paparo
01/10/2025
Blind and Transparent Ad Networks
15/09/2025
2025 Lower Price Floors YT
27/08/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.