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Listen "Mike Ryan on Ecom Shake-Up: Google's Search Crisis & PMAX Evolution"
Episode Synopsis
In this episode of Watson Weekend, hosts Rick Watson and Jessica Lesesky dive into the latest in e-commerce and retail news. They discuss Shopify's new AI feature and review Google's AI-driven changes in performance marketing with insights from expert guest Mike Ryan. Mike shares his take on Google PMAX, differences in global strategies, and what makes the Miami Heat's direct-to-consumer approach unique. The team also explores the implications of efficiency-driven decisions, using Elon Musk's recent actions as a case study. The conversation highlights innovative strategies, market trends, and technological advancements shaping the future of commerce.This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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