In this episode:The story of how Dole’s 1925 national recipe contest launched the pineapple upside-down cake crazeHow pineapple went from a symbol of wealth to the star of every mid-century recipeWhy Dole’s brand pillars of Quality & Excellence and Health & Wellness made recipe content a perfect brand fitWhat this story teaches modern entrepreneurs about inspiring customers to use what you sell instead of just promoting itHow to invite your audience into co-creating content and finding joy in your marketingConnect with Raquel:✨ Book a free discovery call to clarify your brand and content strategy here: https://calendly.com/raquel-vignettebrandstudio/discovery📸 Follow @raquel.furman for creative branding inspiration (instagram.com/raquel.furman)

Ver todos los episodios