Today's guest is Jorge Longman - National Account Controller at the gut-health superstars Bio & Me.I met Jorge at a YF course for category management last year and I KNEW I had to get him on.He's a man who know's his stuff, and this conversation is rich with insights and tangible lessons for anyone working in the world of retail.We dive into:His first sales role at American Tobacco after moving away from the idea of being a PE Teacher.Moving on to The Big Prawn Company and the lessons along the way.Joining Natural Balance foods (TREK & NAKD) and starting to thrive in a food & drink brand he truly believed in.The experience of working through a major acquisition by Lotus bakeries and the changes that caused.And why Bio & Me is such an exciting brand to be a part of.Plus SO much more.As always, thanks for tuning in and let me know what you thought of this episode ⁠⁠⁠here⁠⁠⁠ or in the comments below!Also, check out the ever growing Unfounders Song Selection playlist on Spotify.... it's WILD.Ps - Have you got a guest you'd love to hear from? Submit a guest request form on our website ⁠⁠⁠here⁠⁠⁠.Intro Jingle Credits to All Good Folks - Free Flowin' from ⁠Uppbeat

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