"You don't need fancy equipment. Start simple, be authentic, and the results will come." – Gideon In this episode of The Toolshed, I chat with video expert Gideon about simplifying video marketing for builders. They discuss avoiding common pitfalls, such as overcomplicating your gear and focusing on perfection, and instead highlight the importance of keeping things simple and authentic. Gideon also introduces two of his platforms, Splashio and Vubli, which make video editing and publishing easier for busy builders. If you're looking to up your video marketing game without the overwhelm, this episode is packed with practical tips and resources. Key Takeaways: Keep It Simple: Start with your smartphone—no need for fancy equipment. Focus on Audio: Clear audio is more important than perfect visuals. Authenticity Matters: Show your real self to build trust with your audience. Leverage Tools: Use Splashio to create social media clips and Vubli to automate video publishing across platforms. To know more about Gideon, check all the links below: Websites: https://www.splasheo.com/ and https://vubli.ai/  Facebook: https://www.facebook.com/gideonshalwick  Instagram: https://www.instagram.com/splasheodotcom/  Youtube: https://www.youtube.com/@GideonShalwick Tiktok: https://www.tiktok.com/@splasheo  Twitter: https://x.com/GideonShalwick  Blog: https://www.gideonshalwick.com/ Most Building businesses have one major roadblock. Find it and fix it, and a heap of other annoying issues go away, too. The secret is to know what to fix first. Take the Builders Success Scorecard, and find out where to focus your efforts. Take The Scorecard Here: https://bit.ly/BuildersSuccessScorecard  Stay tuned next week when we talk about . So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, stay healthy.  

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