In this episode, Curt Kempton and Melody Edwards tackle a phrase that strikes a nerve for many entrepreneurs: “It’s just business.” What does it really mean when people say this? Is it a harmless way to explain tough decisions, or just a convenient excuse to avoid responsibility for how business impacts real people?Curt and Melody dive into their personal experiences, sharing stories about layoffs, difficult choices, and the challenge of separating emotion from entrepreneurship. Along the way, they explore whether you can, or even should, detach your personal values from your business, and why the phrase “it’s just business” so often feels like a dismissal.Get ready for honest conversation, a few hard-won lessons, and a fresh look at how business decisions touch our lives. If you’ve ever wondered where to draw the line between what’s personal and what’s “just business,” this is the episode for you.

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