Differentiation Through Sound: Radio

The Sonic Truth
21/11/2019 26 min Temporada 2 Episodio 10
Differentiation Through Sound: Radio

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Episode Synopsis

When it comes to radio the way you make people feel when they tune in is everything. As EVP of Content at Alpha Media, Phil Becker breaks down different approaches to building unique local radio brands across Alpha’s portfolio of 100’s of local stations.
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