If you're like most Amazon sellers, you're always looking for new ways to drive traffic to your listings. And while paid ads are a great way to get your products in front of potential customers, there are a number of other things you can do to bring traffic to your Amazon store. In this episode, we have Norman Farrar AKA The Beard Guy, to show how to level the playing field and what are the prerequisites in driving external traffic. With a little effort, you can soon see a significant increase in the amount of external traffic coming to your site. Don’t rely solely on PPC – explore other options and see what works best for you.

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