Listen "How to Grow a D2C Brand (22 Lessons Learned from 150 Startups) (#33)"
Episode Synopsis
How do you grow a D2C brand from idea to 8 figures?After working with 100+ brands at my growth agency, I have seen some raise $80M and others go on Shark Tank.Here are the 22 things to do if you want to guarantee success.Get the Product Right. If Not, Nothing Matters.Launch on the Back of Your Flagship ProductSolve a Real ProblemFocus on a Specific PersonaGet the Business Model RightCreate a MovementCreate (and Own) Your CategoryPick a Fight with the Status QuoBuild a Community EarlyA Cool Product Isn't Enough. Test Activation Tactics.Turn Your Customers into MarketersInvest Early in Organic TrafficRetention is the New CACCustomer Service as MarketingBuild Your Growth Strategy Around Seasonal Dips & SpikesFacebook / Instagram Ad TipsGoogle Ad TipsDon’t Reinvent the Wheel with Your Tech StackKnow Your Unit Economics, Then ScaleInvest in CRO to Unlock GrowthYour Pre-Launch Strategy Gives You an Unfair AdvantageContinue to Learn from the BestResources:How to Grow a D2C Startup (Tweet Storm)How to Grow a D2C Brand (A 22 Step Process)Jim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook
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