Join hosts Jack and Jess as they sit down with Pierre Herubel, a B2B marketing specialist and the mastermind behind the Authority First framework. In this episode, you’ll learn:Why personal branding builds trust and visibility in B2B marketingHow the Authority First framework helps you lead with expertiseWhy video and B2C-style strategies are changing B2B marketingSimple ways to capture demand with consistent, multi-platform contentWhether you're brand new to SEO or a seasoned digital marketer, this episode is full of straight-talking advice and practical branding strategies you can actually use.

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