#54 - The Counter-Intuitive Way to Create Content That Converts (Part 2) - with Stewart Hillhouse

The Revenue Cafe
29/03/2023 9 min Episodio 54
#54 - The Counter-Intuitive Way to Create Content That Converts (Part 2) - with Stewart Hillhouse

Listen "#54 - The Counter-Intuitive Way to Create Content That Converts (Part 2) - with Stewart Hillhouse"

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Episode Synopsis

On this episode of Breadcrumbs Hot Takes Live by Revenue Cafe Podcast, we feature Stewart Hillhouse, Head of Content at Mutiny. Stewart shares his key takeaways on content that converts: get comfortable with zero-click content, stop producing random acts of content, and build future pipelines by leveraging super fans.HIGHLIGHT QUOTESZero-click content leads to more clicks - Stewart: "Giving away 80% of the content without a click actually gets your message across, makes you seem more interesting, and counterintuitively, actually leads to more clicks."You can find out more about Stewart in the link below:LinkedIn: https://www.linkedin.com/in/stewarthillhouse/

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